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Las Vegas Restaurant Deals Receive the Highest Consumer Interest for Vegas Market3oclockclub, LLC launched an online marketplace that represents the best of Las Vegas restaurant deals for the Las Vegas market. While establishing this marketplace that brings consumers and local businesses together, 3oclockclub has seen significant interest around product offerings that encourage a sustainable social lifestyle prior to economic hardship that faces most households. The use of the discounted certificates helps consumers balance a budget and not feel the growing cost of living impact on diminished wages or income. Consumer demand increased, in not only the restaurant category, but also we’ve seen significant interest in people wanting Las Vegas spa deals and Las Vegas entertainment deals. Social factors contribute to these category attractions as well; however, the spa category reflects the dependency of these services for self-awareness and / or stress relief. The current economy affects individuals in different ways, but we do see, as a trend is the need for discounted services across the board. Businesses eager to gain consumer favor or loyalty should utilize the deal websites, like 3oclockclub to boost interest. Healthy businesses can provide discounts to attract new business or retain customers who are experiencing temporary financial issues. Catering to the needs of the local market, each category is equally as important as the Las Vegas restaurant deals. Chicago Restaurant Deals: The Strongest Category in Chicago MarketCurrently, 3oclockclub’s largest market is located in Chicago with Chicago restaurant deals leading the pack for consumer interest. 3oclockclub’s primary target market for Chicago will likely have a job, but due to increase of the cost of living index, many Chicagoans are looking to the Internet for the discounts to lifestyle retention. Like the Las Vegas counterpart, the second highest purchasing category continues to be Chicago spa deals. When household finances are stretched, these categories typically see a decline as purchasing trends move toward necessity items. However, Chicago is a highly social city and consumers will continue to spend in these areas. Providing incentives to consumers increases the frequency when selective visits are required to decrease the amount spent on these categories. Advocating and socially adopting the discounted certificate is accepted and common, so consumers will continue to purchase from deal websites (indicators show a large increase in this behavior). Marketplace facts regarding the ideal online shopper with purchasing behavior include other categories of interest, such as Chicago entertainment deals and Chicago salon deals. These are categories that appeal to a larger audience with the variety of businesses featured in each of these categories. Chicagoans enjoy shows, events and entertainment. As one of the largest Midwest urban communities, the entertainment category reflects the cultured side of a large city and remains a strong category of interest. As previously stated, consumers will pair key categories within the Chicago market to enhance the experience to make a night-on-the-town complete. Often the consumer will purchase from the Chicago spa deals, from the Chicago salon deals, from the Chicago restaurant deals, and from the Chicago entertainment deals (dependent on offer). Summary / OverviewWhile this information seems logical in the given economy, it’s important to provide a variety of categories to ensure a renewed marketplace to retain consumer interest. The 3oclockclub (3oclockclub.com) works diligently to maintain attractive deals, while not overloading businesses with short-term sales growth. The goal is to provide deal categories in both city locations that inspire consumer commitment and attract businesses who require a long-term revenue objective. This online marketplace has a dependency on the consumer and business interaction. Our intent is to provide an additional resource to aid in the relief of the economic conditions that affect both the consumer and the business. We promote businesses to increase the bottom line and provide a resource to consumers to maintain an enriched lifestyle. |